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Robots & crawl control

How to block SeznamBot

SeznamBot is the crawler for Seznam.cz, a major Czech search engine. This page shows how to disallow SeznamBot in robots.txt, when blocking makes sense, and the visibility trade-off for sites that serve a Czech audience.

Verified against primary sources

robots.txt rule

Seznam documents the SeznamBot token. To disallow it everywhere:

User-agent: SeznamBot Disallow: /

Seznam also operates additional tokens for specific products (for example a separate token for its screenshot or favicon fetchers). If you intend a blanket block, confirm which tokens appear in your logs and target each one. Match the documented token rather than a version string.

Weigh the Czech-market cost

Seznam.cz holds meaningful search share in the Czech Republic. Blocking SeznamBot removes the path for your pages to appear in Seznam search, so it is a deliberate trade-off, not a routine cleanup. For most non-Czech sites the crawl is low value and a block is reasonable.

A Disallow does not de-index pages already in Seznam; to remove a page from results, serve noindex on a URL SeznamBot can still fetch instead of blocking the crawl.

How it appears in analytics and logs

SeznamBot hits indicate Seznam is crawling for its Czech index. Persisting hits after a block suggest a stale robots.txt cache or a token that does not match the documented SeznamBot token.

Diagnostic use case

Cut crawl load from SeznamBot for sites with no Czech audience, while deliberately keeping it allowed if Seznam.cz search referrals matter to you.

What WebmasterID can help detect

WebmasterID classifies SeznamBot as a search bot, letting you confirm both that a block is being honoured and that you are not inadvertently cutting off a market where Seznam drives referrals.

Common mistakes

Privacy and accuracy notes

The rule matches the SeznamBot crawler token, not any visitor. robots.txt is a crawl request to compliant bots, not an access-control boundary.

Related pages

Sources and verification notes

Last reviewed 2026-06-24. Facts are checked against primary/official sources where available; uncertain specifics are marked “Data not yet verified” rather than guessed.